Wednesday, April 11, 2012

Volvo “Sloths” super CUTE!

Volvo “Sloths”:

PUNGA for Volvo: Sloths (via Cartoon Brew). Update: More info on this great little spot from director/animator Gabriel Fermanelli.

Marco Tempest: A Magical Tale

Marco Tempest: A Magical Tale:

Rear Window Timelapse MUST SEE!

Rear Window Timelapse:

Jeff Desom pieces together a killer looping installation of the Hitchcock masterpiece, Rear Window. Check out a timelapse of the composite.

Phil Borst: “Mork”

Phil Borst: “Mork”:

Great abstract animation from Phil Borst.

TNT Belgium: A Dramatic Surprise on a Quiet Square

TNT Belgium: A Dramatic Surprise on a Quiet Square:

The viral marketing clip of the day features a good dose of storytelling, breaking down television tropes into interchangeable jigsaw puzzle pieces. There’s a hot chick on a bike, some slapstick, a gunfight – the only thing missing is a helicopter touching down.
With the popularity of Improv Everywhere and theatrical productions like Sleep No More, this sort of promotion fits right in with the popularity of the consumer wanting to be in the middle of something special. You’ve just got to make sure you don’t stray too far into Theme Park Stunt Spectacular territory (though, I admit I probably watched the Universal Studios Miami Vice show over thirty times as a kid).
Please send credits if you have.

High Speed Photobooth: Participatory, Poetic Slow-Motion

High Speed Photobooth: Participatory, Poetic Slow-Motion:

Stretch out three seconds into 3,000 frames: even in our world of digital and photographic wonders, the simple ability of photography and motion to manipulate time remains magical. The lowly photobooth can still delight. Having seen Pablo Garcia’s machines earlier this week, I wanted to follow up with his “High Speed Photobooth,” which combines high-speed photography with YouTube sharing for a modern take on the photobooth that makes the participant into the special effect.

It’s a reminder of what the role of photography can be in visual interaction and performance.
More detail:
An update to the familiar self-operated photo booth, this booth shoots a brief 3-second video at 1000 frames per second. Once captured, integrated software stretches the video to nearly one minute, slowing quick action to reveal normally imperceptible movements. The video is automatically uploaded to the Arts Festival YouTube channel, collecting together all the 3-second experiments the public performed throughout the festival.

Booth Design: Pablo Garcia and Spike Wolff

Software/Hardware Design: Riley Harmon and Dan Wilcox

Booth Construction: Kyle Rood

Camera Provided by: Matt Kearney of Fastec Imaging

Lighting Provided by: Gil Penderly of Visual Instrumentation Corp
Support by

The Jill Watson Family Foundation

Studio for Creative Inquiry [Carnegie Mellon University, Pittsburgh]
A view of the complete installation and rig:

Video from the festival:

Crazy MIDI Controllers: Turntable Rider

Crazy MIDI Controllers: Turntable Rider:

Tuesday, April 10, 2012

Mapping AV to Architecture, a Touchscreen Project Puts Participants in Control in Chicago [Video]

Mapping AV to Architecture, a Touchscreen Project Puts Participants in Control in Chicago [Video]:


Mapping projections to architecture, and connecting music to visual metaphors are nothing new. But many of these projects leave the control to performers; audience members simply stand back and watch. In a project for HP promoting their TouchSmart PCs, interactive artists ceded that control to participants. Instead of the computers being in the hands of the performers, they’re touchable by anyone, for an open, collaborative experience of the work.
The project makes use of a number of ingredients. The HP TouchSmart PC provides a big, touchable display, much larger (though less mobile) than a tablet like the iPad. On the software side, custom interfaces for the participants manipulate sound and visuals built in not one but two visual programming languages: Max/MSP and (Windows-only) TouchDesigner.

The project is the work of two firms, Waveplant and Leviathan. Joel Corelitz writes from the Waveplant side to share the work with CDM readers:
My company (Waveplant) collaborated with Leviathan to create an OSC-controlled projection mapping installation for HP to promote their TouchSmart line of PCs. Participants controlled the sound and visuals via the PCs with custom-created OSC interfaces (in TouchDesigner). Max/MSP was used to drive the audio and the visuals.
I was responsible for all the audio creation as well as the Max/MSP programming, and Leviathan created the visuals and handled the projection mapping.
Just to reiterate – Leviathan is the company that’s responsible (amongst many other things) for the visual component of Amon Tobin’s ISAM tour. My company / personal brand Waveplant was responsible for all the audio in this project as well as the maxMSP programmed back-end that was responsible for the live audio interactivity. Leviathan designed interfaces in Touch Designer that transmit information to Max/MSP. Max/MSP would respond with audio in various ways while sending OSC information back to those interfaces and touch designer which reflected those musical changes visually.
As an artist, I’m really excited about these kinds of marketing efforts. They’re incredible opportunities to push creative boundaries and subvert the more “linear” forms of advertising that we’re used to. What’s also really unique about them is the way they let the art stand on its own while at the same time involving the product in a hands-on (literally) capacity.
Here’s an extended documentary of the project, with requisite shots of Chicago’s famous L train. (For some of you, that should cause a Pavlovian hunger for deep dish pizza.)

More information:
Agency for this project: