Monday, September 17, 2012

Willow – Sweater (official video uses MadMapper)

Willow – Sweater (official video uses MadMapper):

While I have already seen examples of augmented reality used in videos before, I really enjoy how this one by Filip Sterckx exploits the idea further in many different ways, with many different angles, that constantly fool my eyes. At the same time the video is constantly reminding you of the fact that ‘this is an illusion’ with visual queues such as the embedded treadmill or the part where the singers legs are ‘buried’ into the stage to create the illusion that he is standing on the water.

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